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If you’ve ever read financial planning books at all, you know that life insurance is touted as one of the best investments you can make. The reason for this is that it creates an instant estate for your loved ones in the event that something happens to you.
Term life insurance is, by far, one of the most popular forms of life insurance. The reason for this is because you can get a lot of coverage, usually for a very low price. Consider a $500,000 policy on a 35 year old male, for just under $17.00 per month. Not too bad, right? You can get a free online quote from Accuquote, and see just what it would cost you to have the safety net of an instant estate!
Ladies and Gentlemen, the revolution is in full swing (see previous posts). Internet marketing is changing even as I write this post. I’ve talked alot recently about PayPerPost and the opportunity it brings to the marketplace to put advertisers and bloggers together in a new business model, allowing bloggers to get paid to post, while advertisers have a new way to advertise on blogs. Well, what else would be more natural for this group than to have it’s own blog?
If you want to delve into the “inside” world of the PayPerPost posties (as the PPP bloggers are called) then you must visit the official PayPerPost Blog!
OK, In case you haven’t heard yet, the word is out that many Internet marketers apparently feel that the days of 6-figure incomes from Adsense are fading fast. I wouldn’t know, since I haven’t earned six figures from Adsense.
I know I’m “late” on this one, but if you haven’t read the FREE report yet, this is a MUST READ for anyone involved in Google Adsense, or anyone who has thought about being involved in Google Adsense. It addresses white hat SEO, black hat SEO, and even provides an illuminating concept for the future of Google Adsense.
You can download the “official” report entitled “The Death of Adsense” here:
As a marketer, you should always note the way that someone is getting your information. Obviously from the controversy generated across the web by this report, Scott Baulch is building himself quite a list. However, true to his word in part 1, part 2 is available for FREE as well (find out how once you get part 1), and there is NO PRODUCT available at this time. That’s right … hard as it may seem, he has nothing to sell at this point.
Take the time to read this one … and then drop by and visit Sam Freedom. Of all the Internet marketing guru’s who have me on their e-mail list, he is the ONLY one who had the guts to send out a note about this to his list. Kudo’s to Sam for fueling the Internet Marketing revolution!
After reflecting on the last post I did regarding the pay-per-click fraud issue, I decided that I would compare the business models of two streams of blogging revenue in a simple format, from the bloggers perspective.
Let’s look at the big daddy of pay-per-click: Adsense. Google allows us to put code on our sites and it will display dynamic ads that are supposed to be related to the content on that particular page. Sometimes it works, sometimes it doesn’t. You get paid based on the click-throughs of the visitor, hence the issue with potential fraud.
Another business model which allows for revenue from blogging is the Pay-Per-Post model. PayPerPost is basically gathering advertisers who want bloggers to review thier site and /or services for a fee. Sometimes the reviews are good, sometimes they are bad, but they all generate buzz and links for the advertiser’s sites. Bloggers are then paid based on a review of thier content, and keeping the post active for 30 days. It’s a no-brainer, easy money for bloggers to take advantage of.
Now, let’s compare my personal experience with Adsense and PayPerPost. I’ve been implementing Adsense for over a year on multiple blog sites, currently up to 6. Over the spread of these sites, I’m seeing 15K+ page views each month. I’ve implemented all of the current “heat map” strategies to maximize my clicks. Unfortunately, I’m only averaging about $10 a month in revenue. After one year with Adsesense, I finally got a check in the mail for just over $100 (their minimum payout).
So how does this compare to PayPerPost? Well, let’s see … I signed up for PayPerPost after reading about the negative reviews on sites like ProBlogger and TechCrunch. Never one to go with “status quo” and “mainstream”, I decided to check it out and see if I could make money with PayPerPost. I posted my first official “paid” PayPerPost on July 2nd. It takes 30 days to start getting paid. So, since August 2nd, I’ve made over $50 with $70+ still in the kitty to be paid over the next 30 days. I know that’s not alot, but let me also say I haven’t been very diligent with it either. There are some posties (as PPP bloggers are being called) that have earned close to $1500 since the site launched just over 60 days ago.
So, I’ve made more doing PPP work than I have with Adsense, that’s the bottom line. And with PPC fraud threatening the death of that format for Internet advertising, I think that the word-of-mouth blogging format will be set to take off. You best get ready for this blogging revenue stream to turn into a flood …
I just read an awesome article on Business Week Online about click fraud in the pay-per-click online advertising industry. Having been online myself for over six years, it is something that I’ve known about for a long time, and have actually been snookered into once, a few years back.
The basic premise is this: you set up a site with nothing but advertisements from the likes of Google Adsense or Yahoo, AdBrite, etc. Then, you get a group of people to join you in setting up sites like yours. Next, you list your sites so they can all visit and click on your links, and you visit theirs and click on their links. Everyone seems to benefit, as each website owner gets paid anywhere from $.05 to $2.00 or more for each click-through on an advertisement. People have generated $10, $50, even thousands of dollars per month using this strategy. Only one problem … it’s against the ad publishers policies, it is unethical, and it is fraud.
Remember, some poor business person on the other end of that deal is paying the advertising publisher (Google, Yahoo, etc.) to push these ads out onto content-related sites. When done properly, this can be a great boon to both the website owner (getting paid) and the advertiser (getting new potential customers). It’s a win-win situation. However, once the click fraud scheme is in the picture, everything becomes a bit hazy. Suddenly the business owner who is advertising is paying for people who are, technically, trying to run their own paid-to-surf type program. Perhaps that is why most of these type programs end up dying out … the advertisers simply aren’t getting their monies worth in the long run.
And so the threat to the industry, while played down by Google and Yahoo, is real. Just do a search for almost anything. Check the top 10 results pages. Don’t be surprised if one of them is nothing but an advertising page full of ad links. Cha-ching! Gotcha!
As always, it pays to keep your ear to the ground and your eyes wide open. The Internet marketing landscape is far from established yet, and still more like the wild wild west than most people would like to believe. Believe half of what you hear, and even less of what you see. One final thought: always think for yourself. If something seems to good to be true, it usually is.
It’s been almost two weeks since I posted here. If any of you are ‘regular’ visitors, you may be wondering what has happened. Well, quite a lot, actually. I will share more as time allows (it’s pretty late here, and I have to get up early to go to work in the morning), but suffice it to say that I was down again, and up again.
What I mean by that is the usual swing of depressed about various aspects of my life, and now I’m up again (at least for now). I’ve got job issues, I’ve got car issues, I’ve got disobedient children issues, but after it’s all said and done, I guess I’ve got a pretty good life after all.
That’s all for now. See you on the flip side.
I’ve been sporting this tattoo for over 13 years now (as I realized tonight when I finally had to explain it to my 6 yr old son who thinks temporary tattoos are ‘cool’). Upon closer examination, I realized that Pay Per Post must have gotten under my skin … because there it was!
Ever wonder what the meaning of it all is? I mean the biggie, the real question … life, the universe and everything? (and no, I don’t think the answer is really 42). I used to think that I had the answer. I believe in God. I believe in Jesus Christ. I profess to be a Christian, … and yet sometimes I feel as lost as the next soul entering the gates of hell. So what’s the deal? Perhaps I have yet to actually experience true conversion … I don’t know. If you’re of the Baptist / Calvinist persuasion, then perhaps I am just not one of the “choosen”. Perhaps I’m one of the vessels exclusively designed not to make it.
So, there you have it. My confession that I don’t really have all the answers, and I don’t know the meaning of life, especially mine.
